Ayushmann Khurrana and Sharvari Join Garba Queen Falguni Pathak in Mumbai for ‘Yeh Prem Mol Liya’ Special Navratri Promotion

Mumbai's vibrant festive calendar is set to witness a breathtaking intersection of mainstream cinema and traditional devotion as leading actors Ayushmann Khurrana and Sharvari step onto the city’s largest Garba stage alongside legendary playback singer and cultural icon Falguni Pathak. This high-profile appearance forms a core part of the extensive promotional campaign for director Sooraj R. Barjatya’s upcoming family entertainer, Yeh Prem Mol Liya. By bringing the infectious energy of the film’s newly launched Garba anthem, Jai Ambe Bol, directly to thousands of passionate dancers, the makers are ensuring that the spirit of the film spills over from silver screens into the beating heart of Mumbai's festive revelry.

The city of Mumbai shares an unbreakable bond with Navratri, and no discussion of the nine-night festival is complete without mentioning Falguni Pathak, whose voice has anchored generations of Garba celebrations. When cinematic pageantry merges with traditional night-long devotion, it creates an electric cultural synergy that few other mediums can replicate. For a banner like Rajshri Productions—historical champions of family values, cultural roots, and communal celebrations—launching festive music within a live ocean of traditional dancers provides an authentic platform that resonates deeply with audiences who value heritage and togetherness.

At the center of this festive crossover is Jai Ambe Bol, a track that holds unique significance within the musical landscape of Yeh Prem Mol Liya. Composed by the prolific Himesh Reshammiya, this song marks his first-ever dedicated Garba composition in a stellar career spanning decades. Blending traditional devotional fervor with high-tempo contemporary orchestration, the track captures the unbridled spirit of Navratri nights. Transitioning the song from digital streaming platforms onto a massive live concert floor spearheaded by Falguni Pathak transforms the release into an immersive, shared cultural moment for thousands of attendees.

For lead stars Ayushmann Khurrana and Sharvari, taking part in Mumbai's premier Garba celebration offers a rare and organic opportunity to connect with moviegoers ahead of the film's theatrical debut. Eschewing formal media interactions in favor of a massive public gathering allows the actors to experience the raw, unscripted joy of the festival firsthand. Matching steps with enthusiastic crowds and feeling the collective pulse of the city provides both performers with immediate feedback on the infectious appeal of the film's musical numbers.

Throughout his illustrious filmmaking career, Sooraj R. Barjatya has consistently utilized music as an emotional anchor to define relationships, familial bonds, and grand celebrations. His films do not merely tell stories; they invite audiences into richly textured worlds where joy is communal and traditions are celebrated with grandeur. Yeh Prem Mol Liya carries forward this treasured legacy, ensuring that music functions as a vital narrative driver that bridges the gap between characters on screen and families sitting in cinema halls.

As Mumbai’s festive season hits its crescendo, collaborations of this scale demonstrate how modern film marketing continues to embrace experiential and community-driven engagement. Fans attending the mega Garba night receive an exclusive preview of the film's vibrant world, witnessing their favorite stars participate in age-old traditions with modern flair. Jointly produced by Rajshri Productions and Mahaveer Jain Films, Yeh Prem Mol Liya is primed to deliver its signature brand of wholesome entertainment when it arrives in theaters worldwide on November 27, 2026.